RESPAWN Gum started out originally as an April Fool’s Day Joke, but unlike outlandish ideas spouted normally on that day, this one had legs. A gum that specifically brings energy and edge to gamers was a perfect product for Razer’s customers.
Now Razer and Mars Wrigley have announced a global joint venture to scale up RESPAWN into a snack brand and lifestyle brand.
As a snack item, RESPAWN focused on gums and mints as a vessel to bring ingredients including Vitamin B, L-Theanine, and more to the user.
B Vitamins specifically help in maintaining cell health, brain function, and converting food to energy, while L-Theanine when combined with caffeine has been known to help the users of it sharpen their focus and concentration.
Now thanks to their refocus RESPAWN will venture into the world of performance beverages and broader snacks for their customer base of gamers.
If you are a gamer, then you’ll love the vitamins and ingredients they use to up your gaming skills, while also enjoy the easy-to-open packaging that won’t get in the way of your gaming.
For now though you can enjoy gum in flavors like Cool Mint, Pomegranate Watermelon, and Tropical Punch, while also taking advantage in the mint flavors of Blackberry Vanilla, Watermelon Guava, and Mango Habanero.
I specifically can’t wait to try the Watermelon Guava and the spice of Mango Habanero!
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