Last year, the people at POP MART and Sanrio reached great successful with the launch of their SKULLPANDA × Sanrio Blister Pack Plush Pendants and more, now to celebrate the MONSTER’s 10th year, POP MART decided to continue the collaboration by crossing Labubus with Sanrio!
The collaboration between the two brands will offer people two options for their collections.

- The Vinyl Plush Pendant Blind Box will have a MSRP of $39.99, and will offer one of six adorable pendants — plus a secret special one. These pendants will merge the styles of LABUBU with beloved characters like Hello Kitty, My Melody, Kuromi, Pochacco, Cinnamoroll, and more.

- The LABUBU × HELLO KITTY Vinyl Plush Doll will have a MSRP of $149.99 and will feature a LABUBU styled in signature Hello Kitty-inspired overalls with red-and-blue accents, an embroidered sleep mask, a Hello Kitty pillow accessory, and a two-piece outfit design.
Both options will be releasing online starting March 12, 2026 at 10:00 p.m. ET, and nationwide in POP MART stores starting in April.
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